Project
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Convictional

Connecting Retailers & Brands Through Identity Design

Crafting an identity to emphasize simplicity, e-commerce relevance, technological proficiency, growth trajectory, and a commitment to partnership values.

About Convictional

Convictional helps retailers add new brands and categories, with automation powering rapid onboarding and effortless dropship fulfillment on online e-commerce platforms such as Shopify.

Convictional sought to establish their inaugural brand identity, emphasizing simplicity, e-commerce relevance, a showcase of their technological proficiency and growth trajectory, and a commitment to partnership values.Their vision was to craft an identity that seamlessly integrated with the vibrant colour palettes and sleek, adaptable icons prevalent in the dynamic startup landscape.

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Project Conclusion

Since launching their refined visual identity, Convictional has gained remarkable traction, bolstered investor confidence, and secured over $45 million in two successful funding rounds. This new brand presence helped them stand out in a crowded market, reinforcing credibility and fostering strong relationships with key partners, ultimately demonstrating the power of a cohesive visual strategy in driving sustainable growth.

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I am really impressed by what the team put together. We're benefitting from their expertise in a high leverage way, without having to in-house it and deal with all the housekeeping. Their work provided us with immediate value.

Roger Kirkness

CEO, Convictional